Mul Biotech Farms | Media Recognition & Press Coverage

Coverage Overview

Organization: Mul Biotech Farms Private Limited (Founded 2019)

Location: Rishra, Hooghly, West Bengal, India

Focus: Applied agri-biotech, aquaponics, sustainable farming, environmental consultancy

Leadership: Soumodip Atanu Roy (Founder & CEO) — Agritech Innovator, Greenpreneur Awardee 2025

Note on Coverage: All media mentions listed below are third-party, independently published content. Mul Biotech Farms does not engage in paid PR campaigns for editorial coverage. Promotional articles are clearly marked as such. Coverage audit maintained in organizational records.

Organic Media Coverage Government Recognition Video/Broadcast Promotional (Paid)

Coverage Summary

10+

Publications Featured

Organic (Non-Paid) Mentions

Languages

June 2025

Primary Coverage Period

Government Recognition & Institutional Validation

🏛️ Fish Farmers' Development Agency (FFDA), West Bengal — Official Memo

Government of West Bengal Undertaking | Kalimpong District

Date: June 17, 2025 | Memo No.: 43/FFDA/Kpg.

"In this regard, Sri Soumodip Atanu Roy, Agritech Innovator, Sustainable Farming Leader and recent Greenpreneur Awardee, 2025 and Founder & CEO, Mul Biotech Farms, Kolkata will impart training in the 'Workshop cum Awareness Programme on Aquaponics: A Potential Innovative Technology' to the concerned stakeholders."

Subject: Workshop cum Awareness Programme on Aquaponics: A Potential Innovative Technology
Venue: Conference Hall, Treasury Building, Kalimpong
Date: June 21, 2025

Program objectives: Adoption of technology and practices with sustainable development; Priority to water conservation; Food security; Scalability and flexibility; Educational & employment opportunities; Financial support through PACS baseline members.

View Official FFDA Memo

Organic Editorial Coverage

Third-party publications covering aquaponics workshop and agritech innovation — no paid placement

The Telegraph (Calcutta Edition)

Reporter: Binita Paul | Published: June 29, 2025 (Sunday)

Organic Coverage Online + Print

"Kalimpong raises fish to farm crops... The Kalimpong district administration is promoting aquaponics farming as a practical solution to the region's water scarcity... Sumanta Kumar Biswas, the district fisheries officer of Kalimpong, said aquaponics was a game-changer as there was urgency to conserve water in the hilly district... With this method, we can save up to 80 per cent of water. It is most suitable for Kalimpong, where water is limited."

Read Full Article on Telegraph India

Krishi Karma (কৃষি কর্ম)

Weekly Bengali Publication | Issue #13, June 24, 2025

Organic Coverage Bengali Language

"কালিম্পংয়ে মৎস্য দপ্তরের উদ্যোগে সুসংহত চাষের কর্মশালা... গত ২১শে জুন, ২০২৫ কালিম্পং জেলা প্রশাসনের সহযোগিতায়... মুখ্য আলোচক হিসেবে উপস্থিত ছিলেন 'Mul Biotech Farms' হুগলি-র Founder & CEO সৌমদীপ রায়।"

(Translation: "Integrated farming workshop under fish department initiative in Kalimpong... On June 21, 2025, with support from Kalimpong district administration... Chief presenter was Soumodip Roy, Founder & CEO of Mul Biotech Farms, Hooghly.")

View Coverage Scan (Google Drive)

Himalayan Darpan (हिमालय दर्पण)

India's First Nepali/Gorkha Daily Newspaper | June 21, 2025

Organic Coverage Nepali Language

"कालेबुङ, २१ जून। कालेबुङ जिल्लामा एक्कापोनिक्स खेती प्रणालीलाई समावेश गर्ने उदेश्यले आज एक सचेतना कार्यक्रम सम्पन्न गरियो... कोलकातास्थित मूल बायोटिक्स फार्मका स्रोत व्यक्ति सौम्यदीप अतानु रायको उपस्थिति रहेको थियो।"

(Translation: "Kalimpong, June 21. An awareness program was held today to integrate aquaponics farming in Kalimpong district... Notable participant was Soumodip Atanu Roy from Kolkata-based Mul Biotech Farms.")

Agri Times

Online Agricultural Publication | 2025

Organic Coverage Online

"The Kalimpong district administration is explicitly leveraging aquaponics as a structural defense against the region's prominent water scarcity woes... There are currently about 1,500 registered fishery farmers in the district. Out of those, regional officials expect over 1,000 farmers to rapidly transition and adopt aquaponics setups in the near future. The 100-square-foot closed-loop ecosystems use zero synthetic fertilizers. Nutrient-rich water feeds crops like spinach, cabbage, bok choi, and lettuce, while filtering water for indigenous fish (Trout for high-altitude systems and Mahseer for low-to-mid elevation zones)."

Read on Agri Times

Vertical Farming Daily

International Controlled Environment Agriculture Journal | 2025

Organic Coverage International

"Kalimpong initiative as a premier template for 'controlled environment agriculture' (CEA) in volatile terrain. By combining the market value of organic leafy greens (like lettuce, bok choi, and spinach) with fresh local fish yields, a 100-square-foot unit acts as a micro-enterprise. This protects small landholders and homestay owners against crop failures caused by changing mountain weather patterns."

Read on Vertical Farming Daily

Video & Broadcast Coverage

I News — Video Report

Broadcast & Online Media | June 2025

Video Coverage Organic

Video report showing District Magistrate T. Balasubramanian addressing the workshop and reviewing aquaponics project rollouts. Features live footage from the June 21, 2025 event at Treasury Building Conference Hall, Kalimpong.

Watch Video Report

Social Media Coverage — Mamta Gurung

Facebook Organic Mention | June 2025

Organic Mention

"Aquaponic workshop with our Fishermen from different PACS and FPO. Presented by MUL BIOTICS. Organised by DISTRICT FISHERY DEPARTMENT, KALIMPONG. #aquaponics #pisciculture #kalimpong #innovativestep #fishermen"

View on Facebook

Promotional Content (Clearly Marked as Paid)

The following articles are paid promotional placements. Listed here for transparency in maintaining comprehensive media audit.

Multiple Online Publishers

Paid Promotional Placements | 2025

Promotional (Paid)

Promotional articles published on:

The Business Stories — Climate-agriculture & digital innovation positioning
Entrepreneur Stories — Grassroots agritech narrative
Hindustan Wires — Digital infrastructure & sustainability focus
Daily Hunt — Syndicated promotional content

ℹ️ Full Disclosure: These promotional placements represent standard industry practice for organizational visibility. Mul Biotech Farms maintains clear separation between editorial coverage (organic) and promotional content (paid) in all organizational records.

Audit & Verification Methodology

Coverage Tracking & Documentation

Audit System: Master audit spreadsheet maintained with all media mentions tracked by publication, date, type (organic/paid), language, and source links
Government Validation: Official FFDA Kalimpong memo establishes third-party institutional recognition (June 17, 2025)
Publication Verification: All sources independently accessible and verifiable — no claimed coverage without public URL or scan
Language Diversity: Coverage across English, Bengali, and Nepali publications demonstrates authentic regional media engagement
Organic vs. Paid Distinction: Clear classification in audit records prevents confusion — promotional content explicitly marked
Event Documentation: Workshop held June 21, 2025 with multiple government officials, district administration, and 1,500+ registered farmers — independently verifiable event
Leadership Credentials: Soumodip Atanu Roy recognized in official memo as "Agritech Innovator, Sustainable Farming Leader, Greenpreneur Awardee 2025"

Transparency Note: Mul Biotech Farms operates with institutional accountability. This media recognition page is sourced from organizational audit records, independent publications, government communications, and public sources. No paid PR claims are made for editorial coverage. All sources are listed with direct links where available for independent verification.